Commitment to Quality

Casey Neistat revolutionized YouTube in 2015 when he made a commitment to cinematography that had previously never been seen on the platform.

He spent more time setting up his shots, picking compelling music, and crafting a compelling story.

Today, those are table stakes for YouTube growth. But, Casey personally raised the bar in multiple arenas.

What makes him a unicorn creator is that he did it while maintaining a daily publishing practice for 534 days in a row.

Now, you have to consider whether the quantity or quality was a bigger factor in his success.

Yes, daily publishing meant he became a habitual view for millions of people.

But, they never would have made that commitment if his videos were not compelling.

A consistent publishing practice is only a means to an end. Regular video creation is how you build the storytelling muscle, collect data on what works, and refine your approach.

Every can do it, yet few do. It’s a little easier with Ai, but still rare.

But, almost nobody genuinely raises the bar for quality.

That can mean raising the bar for storytelling, research, motion graphics, or 87 other variables.

If you can do that, someone will take notice. Guaranteed.

Commit to quality.

Do not let editing videos be the constraint on your content system.

Piper Creative’s On-Demand video editing services are a highly flexible way to get your video edited at a professional-grade level.

Piper’s clients use the editing to produce podcasts, short form videos, and re-use old footage they’ve collected.

Supercharge your content system today by reaching out to Piper Creative.