Set Big Goals

This is a simple reminder to set big video marketing goals for next year. 

Last year we set the goal of adding 50k subscribers, we ended up adding over 100k.

The year before that, we wanted to hit 100k watch hours, we ended up over 330k.

Both of those goals felt overwhelmingly large when we set them and represented a 2-3x improvement.

But, because we stayed sharply focused on the goal all year, our skills compounded.

Our edits are crisper, my writing is better, and our packaging is more dynamic due to setting lofty goals that only felt 70% attainable.

You are capable of more than you realize.

Go make 2025 your best year yet.

Cheers,

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