Will AI Take all the Video Jobs?

Artificial Intelligence isn't going to change video marketing. It already has.

Meta's application of machine learning to ad performance has transformed media buying.

Runway has massively altered the time it takes to apply green screen and motion graphic effects.

Adobe's suite gets new capabilities, powered by machine learning, every single week.

But what is the end point?

Maybe, decades from now, people will retreat into completely artificial worlds via virtual reality. Much like the dystopias of Inception and The Matrix, they will be disconnected from the fundamental realities of “real life”.

But we are a long way off from that.

For now, these are super-powered tools that make the best video marketers even better at their jobs.

Salesmen don’t know how to use these tools. Operations people haven’t been trained to make marketing decisions. CEOs are far too busy to spend all their time on this.

That means that well-rounded video marketers are more valuable than ever. 

Learn the tools. Do the work. Enjoy the spoils of your efforts.

Do not let editing videos be the constraint on your content system.

Piper Creative’s On-Demand video editing services are a highly flexible way to get your video edited at a professional-grade level.

Piper’s clients use the editing to produce podcasts, short form videos, and re-use old footage they’ve collected.

Supercharge your content system today by reaching out to Piper Creative.